| Bill
Goldman, Magician & Infotainer - |
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It takes more than a free pen to draw a
crowd. The competition for a trade show
attendee’s attention is fierce. There is
almost always more to see than there is
time to see it. How are you going to
capture attention and get your point
across in a way that will be remembered?
Bill Goldman has the answer. For more
than two decades he has been "wowing"
crowds at trade shows and impressing
guests at sales meetings and hospitality
suites. He has worked both nationally
and internationally in a variety of
industries.
The primary benefit of Bill’s extensive
experience is his understanding that the
sales message is the real star of the
his show. |
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Many forms of booth entertainment are
heavy on the "show" part of their
performance. They draw large crowds and
provide excellent entertainment.
Unfortunately, the messaging is so scant
that attendees walk away and can’t even
remember the company name…let alone the
message. Bill’s technique and skill in
magic are paralleled by his creativity
in marketing. He seamlessly weaves your
sales message into his performance as he
charms the audience with his unique
blend of magic and comedy. |
When I first met Bill Goldman I was very
involved with the planning of our New
Officers Meeting. I explained that I had
two multi-million dollar companies
working on a specific marketing problem
for this very important Motorola event.
Bill gave it some thought, smiled and
presented me with a fresh, exciting
idea. It not only solved the problem, it
did it with style and an "O-Henry-like"
surprise that brought a smile to my face
as well. Without hesitation I reached
across my desk and shook his hand. The
problem was solved."
Jerome W. Orloff
Director of Motorola
Corporate Marketing Services |
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